Who We Are

About Us

Wild Orchard is a private limited company founded in 2019 which is lead by a team of Professionals having experience in Local & International Markets of more than two decades in marketing, trading business mainly rooted Food & non Food items. Within a year, we have also expanded beyond marketing and trading to a branded meat retail outlets in Karachi with a vision of International Expansion. The company has grown continuously since inception, becoming an established and highly respected player in the Pakistan industry. Consequently, this success has given WO the opportunity to provide professional services to the customers looking to get General Order Supplies Nationally as well as Internationally. The Company is headquartered in Karachi and operating to all GCC countries including Dubai & KSA partnering with a reputed group of UAE Friends Group of Companies.

Our Team

Ayesha Hashim

(CE/MD)

Mrs. Ayesha Hashim is a NCA graduate,
She has an aura to lead the team and bring out fresh new ideas for the brand. She has worked with many reputable brands in the past and have years of agency experience in the field of communication design. With Mrs. Ayesha's experience, Wild Orchard's benefits in term of whole design structure of the company. Her leadership qualities are impeccable, she can provide you a
professional and effective solution in a timely manner.

Nasir Khan

(Managing Partner-Group Coo)

Nasir graduated in marketing discipline and worked with different multinational companies in Pakistan and Middle East in the field of operation management. He excels in sophisticated system development, Process re-engineering and team management. He is also co-founder of Friends Group. Mr. Nasir was the main impetus for the establishing Wild Orchard. With his visionary direction, Wild Orchard have progressed profoundly. From pulses to meat; from machinery to human resources; He is our key player.

Muhammad Ayaz Malik

(Director Overseas)

An engineer by profession and hands on experience of sophisticated technical sides of heavy machineries, Earth moving equipment, Industrial equipment. After serving as Resident Engineer in top engineering firm, he initiated his own business with a name of Friends Group; which now has penetration in Afghanistan, Middle East, South Asia & Africa. As overseas director; Mr. Ayaz oversees the business routes in foreign souls for Wild Orchard. He also serves as a link between WO & any foreign party residing outside Pakistan.

Younus Usmani

(Directoe domestic Business)

An IBA graduate who carries a plethora of experience in Brand Management, Sales & Retail Management. Worked in organizations like Orient, McCann, Pizza Hut, K&Ns, Youngs; Mr. Usmani brings a world of knowledge and expertise of Domestic Market. Mr. Younus Usmani leads domestic meat business unit of Wild Orchard with a brand name of Meat Matters. Under his guidance and leadership; Meat Matters have gone from one branch to more than 5 branches within a year.

Syed Masood Ali

(Director supply Chain)

A truly qualified supply chain individual. He has experience of working with top tier companies like Ciba, Coke, Engro & many others. He has 28 years of multi faced experience as supply chain individual. He is one of the co-founder of Wild Orchard and provided guidance and vision towards backward integration. His experience has enabled Wild Orchard to get effective & efficient solutions in the field of supply chain. His expertise in the process of supply is massive for Wild Orchard.

Our Team

Ayesha Hashim

(CE/MD)

Mrs. Ayesha Hashim is a NCA graduate,
She has an aura to lead the team and bring out fresh new ideas for the brand.
She has worked with many reputable brands in the past and have years of agency experience in the field of communication design. With
Mrs. Ayesha's experience, Wild Orchard's benefits in term of whole design structure of the company. Her leadership qualities are impeccable, she can provide you a professional and effective solution in a timely manner.

Nasir Khan

(Managing Partner-Group Coo)

Nasir graduated in marketing discipline and worked with different multinational companies in Pakistan and Middle East in the field of operation management. He excels in sophisticated system development, Process re-engineering and team management. He is also co-founder of Friends Group. Mr. Nasir was the main impetus for the establishing Wild Orchard. With his visionary direction, Wild Orchard have progressed profoundly. From pulses to meat; from machinery to human resources; He is our key player.

Muhammad Ayaz Malik

(Director Overseas)

An engineer by profession and hands on experience of sophisticated technical sides of heavy machineries, Earth moving equipment, Industrial equipment. After serving as Resident Engineer in top engineering firm, he initiated his own business with a name of Friends Group; which now has penetration in Afghanistan, Middle East, South Asia & Africa. As overseas director; Mr. Ayaz oversees the business routes in foreign souls for Wild Orchard. He also serves as a link between WO & any foreign party residing outside Pakistan.

Younus Usmani

(Directoe domestic Business)

An IBA graduate who carries a plethora of experience in Brand Management, Sales & Retail Management. Worked in organizations like Orient, McCann, Pizza Hut, K&Ns, Youngs; Mr. Usmani brings a world of knowledge and expertise of Domestic Market. Mr. Younus Usmani leads domestic meat business unit of Wild Orchard with a brand name of Meat Matters. Under his guidance and leadership; Meat Matters have gone from one branch to more than 5 branches within a year.

Syed Masood Ali

(Director supply Chain)

A truly qualified supply chain individual. He has experience of working with top tier companies like Ciba, Coke, Engro & many others. He has 28 years of multi faced experience as supply chain individual. He is one of the co-founder of Wild Orchard and provided guidance and vision towards backward integration. His experience has enabled Wild Orchard to get effective & efficient solutions in the field of supply chain. His expertise in the process of supply is massive for Wild Orchard.

Deliverables

Chilled Meat

Fresh Meat

Frozen Meat

Boneless Meat

Process Management

Our experienced project personnel, analytical tools, and our application of best practices based on real-world experiences are just some of the ways we distinguish ourselves. We maximize clients’ resources by efficiently procuring labour, materials and equipment. Our systems and proven processes ensure the cost-effective coordination of planning, estimating, procuring and execution.
We can start work just after 1 week of the agreement, we don’t need to hire somebody form outside. We have all kind of personnel available and can initiate tasks as soon as formal approvals are provided.
Overall its project manager’s responsibility to carry on the project on timely manner as not to deviate from scheduled & action plan. This a normal practice we have seen everywhere why project fails? The answer is lacking of the knowledge, resources management, and last funding issues.
For this project we have already done our all workings, resources have managed, enough knowledge for what we intend to do and a sufficient fund already being allocated for this. There is a very low probability for having problem.

Our Keys to Project Success

We hold an extensive list of pointers for success. These have been proved in the past on numerous occasions and endorsed by multiple clients / customers.

our Methodology

We are a QMS compliance company we go as per our processes, procedures and policies. As soon as we received the Notice to Proceed (NTP) following steps would be performed immediately.

Operations

Providing quality meat to the customers is an essential part of keeping them happy and satisfied. As a meat expert, providing high quality meat demonstrates your commitment to the wellbeing of your customer.
We wants to be able to devote all attention and resources to our core business. Yet we need to know that our operations are well catered for. Many companies are, therefore, now outsourcing their operations to specialist companies with the expertise and experience that brings confidence and trust. We are specialist in its field: providing quality slaughtering services for small local companies to large multinational organizations in a wide range of locations.

Meat Management Services

We aim to be the leader in the meat slaughtering and Services Management to people in Business and Industry. We will do so by combining our experience in building strong client partnerships with the delivery of innovative solutions in a passionate, caring and local manner.
In the workplace, service cannot be left to chance. It has to be planned, managed and delivered effectively. We work with you to devise the best service solution for your company and we ensure that these solutions continue to meet your needs as your company evolves.

Supply Chain Management

Objective

Providing Right Product, In Right Condition, On Right Time, With Right Price, At Right Location in a most efficient manner” as the operations should not be stopped even for a second.

We will develop a supply chain for this contract from our operational logistic platform in Karachi. Our philosophy ‘We endeavors to support the local economy, and will also support local exports and suppliers of meat.

When we talking about Supply Chain it does not mean the only product handling it encompasses a lots of things like:

Ensure Product Chilling Temperature

The most critical part in operations is the temperature of product. Whether if it a chilled product or frozen product, when the time of loading comes the supply chain manager needs to check whether the product is fully up to the mark for being transported either to airport or sea port.

Our long term strategy has consists of our core values, which we practicing throughout our operations those consist of:

Loading with standard Defined Distance

Our loading staff are our main strength we have qualified staff in our team to handle all type of frozen and chilled products while loading into the container. They are professionally trained to handle any type of situation they ensure the the product should be kept in a proper distance so that there will be no any damage during transit.

Temperature Controlled Container / Vehicle

It is a common phenomenon that if you are loading a frozen product in a container than before loading it should maintain a minimum temperature of -18 degrees and should maintain it during complete transition time and for chilled product the temperature of container should be minimum 0 degrees so that the highly perishable product should not rotten during transit.

Safety & Hygiene

We have a team of well trained experienced staff in dealing with health & safety procedures in mass transition. A proper system is implanted to trained any new incoming employee about the procedures & policies. We also comply with the HACCP guidelines.

Purchase Management

Our procurement department makes sure that the required quantity of live stock should be available at the time when it is required. Food, cleaning materials and animal handlers will be available at the plant site.

Our purchase Manager do the material planning and forwarded it to the Procurement, Procurement dept has a list of approved vendor in their panel the order then send to the supplier with the delivery dates along-with a purchase order. Most of the time we negotiate with suppliers and make a contract like Bulk Purchase Agreement (BPA) and whenever we require anything we just send to them a requisition and the said materials comes to us.

All supplies are subject to check at our quality control department, we have a proper quality management system in placed and this ensures the procedural compliance in the department. All food items would be checked as per the standard any deviation found would be returned to supplier.